We’re not your average accounting and bookkeeping service.

Proper provides expert accounting and bookkeeping services to property managers, asset managers, and anyone in the world of property.

We’ve built AI and machine learning technology to superpower our team of Fortune 500 level financial specialists, enabling us to deliver more accurate, affordable, and efficient accounting and bookkeeping services for property.

Our Team

property management consultants Mark Rojas, CEO and Founder

Mark Rojas

CEO and Founder

Mark Rojas has spent nearly two decades founding companies that leverage design and technology to improve efficiency and simplify user experiences. With Proper, he’s uniting his passions for machine learning, accounting, and real estate to bring more effectiveness, convenience, and joy to the financial processes within property management.

property management consultants Matt Wilson, Head of Finance

Matthew Wilson

Head of Finance and Operations

Top financial executive and passionate economic expert Matthew Wilson joined Proper after spending years working as a CPA with Big 4 accounting firms and Fortune 500 companies. Having focused on real estate during his time at Ernst & Young and PwC, Matthew has a keen eye for this space and an extensive background leading the world’s top finance teams. All this experience working with Fortune 500 companies and the time he spent in the real estate sector armed Matthew with the distinct skills and expertise needed to lead our talented accounting team.

property management consultants Gil Morejon, Chief Technology Officer

Gil Morejon

Chief Technology Officer

Gil Morejon earned his master’s degree in computer science and spent six years studying machine learning for his Ph.D. His expertise in machine learning made him an asset at IBM where he was trusted with enhancing cybersecurity systems and protocols. From there, Gil went on to lead large engineering teams at places like Yahoo! and Monster. Today, he uses all these skills to help lead Proper’s team of engineers in overseeing the production of our automation systems, security policies and protocols, and computer visioning capabilities (one of the very cool methods we use to gather information from images of invoices).

property management consultants Rob Griesmeyer, Chief Science Officer

Rob Griesmeyer

Chief Science Officer

A top machine learning engineer and data scientist with nearly a decade of experience, Rob Griesmeyer specializes in machine learning and statistics, natural language processing, and data mining. With a master’s degree in computer science and extensive experience working with some of the most elite tech companies in the world, Rob helps lead our engineering team. His work also supports our expert accounting team with the creation of robust automation processes designed to simplify formerly time-consuming, mundane accounting tasks.

Our Accountants

We pride ourselves on going above and beyond to deliver exceptional services, which is why we only hire former Fortune 500 or Big 4 accountants.

We’re able to attract such high-level talent because of the technology we’ve created that automates numerous menial tasks. This saves them time, but it also creates space for strategic thought partnership; these passionate folks do more than just crunch numbers - they help you find opportunities to save time, save money, and make improvements to the way you do business.

Our Customers

property management consultants Elly Nesis, Los Angeles, CA

Elly N., Los Angeles, CA

1,000 Units

From months of back books, mistakes, and overpaying bookkeepers to a new seamless process, accurate books, and saving thousands of dollars every month.

What Proper is doing took me three people - full time. I’m saving about $8,000 per month, and it’s made my life a lot easier.

Read Elly's customer case study.
property management consultants Lindsey Blackburn, ROG Coastal

Lindsey B., Summerville, SC

200 Units

Leaving fear and confusion behind for the support, confidence and time needed to grow a property management business.

Working with Proper has been wonderful because I have the comfort level of knowing my books are being done right.

Read Lindsey's customer case study.